Y.Chroma Journal

Join us on our journey of midlife male re-invention. The places we go, the brand we build, the clothes we wear and the craftsmanship that drives us.

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The new you doesn’t wear a blue blazer
Y.Chroma Journal

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The new you doesn’t wear a blue blazer

By Max Israel (text) and Alex Bogaard (photos) · Jan 18, 2024

 

 

Journal Category

ex: Dressing

 

Kicker

The new you doesn’t wear a blue blazer.

 

Headline

The Varial Shirt-cut Jacket

 

Byline / date

ex: By Max Israel (text) and Alex Bogaard (photos) · Dec 05, 2023

 

Text

More Parisian, less polar fleece. Instead of reaching for the old blue blazer or polar fleece coat, why not elevate with a luxury fabric shirt-cut jacket? (It fills the same role, but with so much more style.)

 

I arrived late. So late that even the most die-hard smokers had managed to take their last drags and enter the conference room well before me. This was Paris,

so that’s très tard.

 

I scuttled past reception and navigated the stairs. The speaker was already 10 slides into his PowerPoint, and the light from my opening the door pierced the darkness like an emergency flare. “Désolé”, I muttered sheepishly. It was standing room only at the tech event to which I had been summoned, the honor being the vestige of a previous life as a tech founder. I thanked my lucky stars and got busy plastering myself against the back wall.

 

I dutifully paid attention for the first few minutes, but soon my mind wandered. And that’s when it hit me. Out of the 150 people in the room who were men, evenly representing France, Germany, the Netherlands, the UK and the US, nearly every one had on a navy blazer + jeans, or a variation of the same sport coat paired with denim.

 

It was like they had been issued uniforms someplace that morning. Those who weren’t wearing the navy blazer look, mostly West Coast Americans, were even more poorly situated. They had on the old Northface + jeans look. Had this combo become a security requirement when boarding a flight from SFO or SEA?

 

I began noticing this pattern everywhere I went. And that made me sad. I’m in my early 50’s, so nobody has to tell me how hard making the midlife wardrobe transition is. I also know that the temptation to dress to fit in by wearing exactly the same thing as your colleagues can be quite strong.

 

I designed the Varial Shirt-cut Jacket as an answer to this conundrum. They’re more than the overshirts we wore as kids, although they do have those same, cool lines to them. They’re athletically cut, have lightly structured European tailoring, and I make them from my favourite French jacquard fabrics.

 

When everyone else has the blue blazer, you’ll hit all the classic “success notes” that a blazer used to signal, all the while cutting a fresher and more stylish silhouette.

 

 

 

Image captions / Notes / Etc

1. Varial Shirt-cut Jacket (TEAL AND GREY EDIT), HENLEY T-SHIRT (OBSIDIAN), LOW-FI PANT (REAL TEAL) 2. Varial Shirt-cut Jacket (GLITCH EDIT), HENLEY LONG SLEEVE T-SHIRT (VIRIDIAN GREEN), LOW-FI PANT (obsidiAN) 3. Varial Shirt-cut Jacket (BURNT ORANGE EDIT), FUROSHIKI SCARF (LISBON 2023 NO1), SKYLINE PANT (ITALIAN PLUM) 4. Varial Shirt-cut Jacket (BURNT ORANGE EDIT), HENLEY T-SHIRT (BABY POWDER), BECKER PANT (MILITARY OLIVE) 5. Varial Shirt-cut Jacket (GLITCH EDIT), HENLEY T-SHIRT (ANTIQUE GOLD), SKYLINE PANT (CARAMEL CAFÉ) 6. Varial Shirt-cut Jacket (TEAL AND GREY EDIT), HENLEY T-SHIRT (OBSIDIAN), LOW-FI PANT (REAL TEAL).

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